We swung open our metaphorical doors in 1998 under the name hotbox.co.uk. One small snag - Hot Box was an existing company that peddled hardcore pornography. Not really our bag, we were more into cool gifts and (non-sexual) gadgets. A quick name change later and Firebox.com was born.
We swung open our metaphorical doors in 1998 under the name hotbox.co.uk. One small snag - Hot Box was an existing company that peddled hardcore pornography. Not really our bag, we were more into cool gifts and (non-sexual) gadgets. A quick name change later and Firebox.com was born.